SocialAI Bots for Every Mood

Hey there scroller 🤳

Welcome to today’s edition of Marketing Scroll, bringing you the latest marketing & retail stories in 60-word value bombs.

If your pal sent this to you, then subscribe to be the savviest marketer in the room😉

AI

🤖 New App Connects Users with Millions of AI Bots

SocialAI, a new app, allows users to interact with millions of AI bot profiles that respond to updates on social media. Designed by Michael Sayman, this platform features bots with unique personalities like "Debate Diva" and "Practical Patty" that provide contextual replies. Users can engage with these bots to alleviate social media loneliness, though experts caution about potential impacts on real human interaction.  

🤖 LinkedIn Introduces AI Training Opt-Out for Users

LinkedIn has added an AI training opt-out option for users amid updates to its User Agreement and Privacy Policy allowing users to prevent their data from being used to train AI models that enhance content generation and personalization. Users can disable this option in their settings, providing greater control over their shared information, particularly regarding public posts and potentially private messages.

TOGETHER WITH PODPTCH

Save 13 Hours Weekly of Podcast Pitching with PodPitch.com

The best way to advertise isn't Meta or Google – it's appearing on dozens of podcasts that your customers already love.

You could write a few emails yourself to podcast hosts...

Or you could automate thousands of emails going out weekly, pitching your people as the PERFECT next podcast guest.

With PodPitch.com...

• Log in with your email

• Load your brand info

• Click "automate"

Emails pitching your team as the perfect next guest will start sending out automatically to podcast hosts.

Big brands like Feastables are already using it instead of expensive PR Agencies.

Get your FREE personalized demo!

PERFORMANCE MARKETING

📢 Google Unveils New AI Tools for Advertisers

Google introduced a series of AI enhancements for Google Ads, aimed at helping advertisers streamline their campaigns including an AI-driven asset creation, expanded language support, and image editing for various ad formats. Advertisers can now provide reference images to generate custom visuals, while enhanced reporting features offer actionable insights to improve ad performance. 

🚀 Google Introduces Negative Keyword Exclusions for Performance Max

Google is set to introduce campaign-level negative keywords in Performance Max (PMax) by the end of 2024, allowing advertisers to refine ad targeting by excluding specific search queries and enhancing control over ad visibility and alignment with brand preferences. Additionally, Demand Gen campaigns will benefit from omnichannel bidding, improving conversion optimization across platforms.   

SOCIAL MEDIA

🎥 YouTube Shorts adds AI video tech from Google DeepMind 

YouTube unveiled a variety of new features during its "Made on YouTube" event, including Google’s Veo for generating 6-second Shorts clips to enhance the creator experience, with additional improvements such as automatic audio translation, expanded Communities, and advancements in YouTube Shopping. Additionally it also launches AI-driven suggestions for video concepts in YouTube Studio and the "Hype" program to support emerging creators. 

BRAIN TEASER

What is as light as a feather; that the strongest man on earth couldn't hold for more than one minute?

Nailed it or stumped? Hit us with a reply and find the correct answer 🎯

Here’s what Yesterday’s teaser was:

What instrument can be heard but not seen?

The answer is: Your voice.

Thanks for scrolling with us!

Catch up on what you missed by checking out our past issues here. And if you’re in the mood for more bite-sized, 60 words content nuggets? Check out our other daily newsletters:

Daily Scroll: Stay informed with the latest news and trends in America, spanning tech and business to sports and entertainment, delivered in 60-word quick reads.

We'd love to hear your feedback on today's issue of Marketing Scroll! Simply reply to this email and share your thoughts on how we can improve our content and format.

Have a great day, and we will be back Tomorrow🕺