OpenAI Plans Real Time Data

🤳13th May 2024 | Disney and Walmart Partner for Streaming, Shopsense unveils second-screen shopping, and more!

In partnership with

Hey there scroller 🤳

Welcome to today’s edition of Marketing Scroll, bringing you the latest marketing & retail stories in 60-word value bombs.

If your pal sent this to you, then subscribe to be the savviest marketer in the room😉

AI

🔄 OpenAI Plans Real-Time Data Integration in ChatGPT

OpenAI is set to enhance ChatGPT with real-time data integration, as CEO Sam Altman hints at iterative improvements. Recent deals with publishers reveal access to real-time information, suggesting ChatGPT users will soon access and interact with current events content, complete with attribution links.  

TOGETHER WITH ADQUICK

Modernize your marketing with AdQuick

AdQuick unlocks the benefits of Out Of Home (OOH) advertising in a way no one else has. Approaching the problem with eyes to performance, created for marketers with the engineering excellence you’ve come to expect for the internet.

Marketers agree OOH is one of the best ways for building brand awareness, reaching new customers, and reinforcing your brand message. It’s just been difficult to scale. But with AdQuick, you can easily plan, deploy and measure campaigns just as easily as digital ads, making them a no-brainer to add to your team’s toolbox.

ECOMMERCE

🛍️ Google Shopping Ads Boosted with Conversion Annotations

Source - Search Engine Land

Google is rolling out conversion annotations for Google Shopping ads, showcasing product popularity through badges like "best selling" or "1K shopped here recently." These badges, displayed within ads will enhance shopping experiences,, and drive more purchases by highlighting top products and customer interactions. Merchants must enable conversion tracking and opt-in to share purchase data for annotations.

🛍️ Shopsense unveils second-screen shopping retail media platform

Shopsense launches retail media platform, enabling seamless second-screen shopping experiences. Through partnerships with Paramount and TelevisaUnivision, viewers can now shop directly from TV shows like the CMT Music Awards. Shopsense also introduces "Shopsense Lense" allowing instant purchases by capturing product images. 

PERFORMANCE MARKETING

🛍️ Shopsense unveils second-screen shopping retail media platform

Shopsense launches retail media platform, enabling seamless second-screen shopping experiences. Through partnerships with Paramount and TelevisaUnivision, viewers can now shop directly from TV shows like the CMT Music Awards. Shopsense also introduces "Shopsense Lense" allowing instant purchases by capturing product images. 

BRAIN TEASER

What do you get if you add 2 blackberries and 5 apples?

Nailed it or stumped? Hit us with a reply and find the correct answer 🎯

Here’s what yesterday’s teaser was:

What disappears as soon as you say its name?

The answer is: Silence

Thanks for scrolling with us!

Catch up on what you missed by checking out our past issues here. And if you’re in the mood for more bite-sized, 60 words content nuggets? Check out our other daily newsletters:

Daily Scroll: Stay informed with the latest news and trends in America, spanning tech and business to sports and entertainment, delivered in 60-word quick reads.

We'd love to hear your feedback on today's issue of Marketing Scroll! Simply reply to this email and share your thoughts on how we can improve our content and format.

Have a great day, and we will be back Tomorrow🕺